Search Engine Optimization and social networking have transformed the web, but have you made the transition?
Our SEO News Release service transform your traditional press releases into fully optimized releases complete with keywords and links to help increase appearances in search engine results, and socialization options to increase your release pickup on leading social media networks.
Whether you're trying to enhance search results or spread your news across numerous channels, SEO News Releases from GlobeNewswire combine keyword searches with leading social media outlets giving your message greater visibility and the opportunity to reach a broader audience. SEO for News Releases focuses on Optimization and Socialization, two key elements of the larger SEO life cycle.
Optimization - Optimize traditional press releases for search engines.
- Insert keywords - Specifically in headlines and first paragraphs.
- Related Links - Hypertext links to a product "landing page" or third-party Website like a Facebook page or Twitter feed. Serves as a call-to-action for users.
- Release Tags - Increases the chances of a press release appearing in a search by tagging" related press releases with SEO keywords.
- Anchor Text - Highlights SEO keywords to set them apart from other words or phrases in the text of the press release.
- Metadata - Presents each component of a press release in a structure, search engine friendly manner to ensure your press release is pick-up and categories properly.
Socialization - Distribute your newly optimized press release on leading social media websites.
- Tag metadata with keywords
- Share with social media sites using blogging and bookmarking widgets
- Incorporate the use of XHTML newsfeeds for tracking
Once you optimize, you're ready to distribute and socialize with our XHTML News Feed, picked up by 100s of websites, all of which incorporate the important Anchor Text feature.
Benefits
- Increased search engine page rankings
- Broad reach through social network sites
- Ticker symbol encoding
- Enhanced content messaging
- XHTML newsfeeds
- Social media widget compatibility
We understand the importance of being able to disseminate your corporate news quickly and efficiently. Whether your news needs to be distributed domestically or abroad our expansive capabilities give you the ability to send your news when and where you need it. We offer full service solutions and various distribution channels including: SEO, trade publications, specialty distribution, and fax and email capabilities.
US Wire Distribution »
Specialty Newslines »
SEO Wire Release »
International Wire Distribution »
Canadian Distribution »
Fax & Email »
In additional to regional, national and international press release distribution services, GlobeNewswire can assist listed companies in Canada, Europe and the U.S. meet disclosure requirements mandated by regulatory agencies in these regions.
EDGAR Filings (U.S.) »
SEDAR Filing (Canada) »
European Transparency Directive »
Multimedia
Add visual interest to your releases with multimedia.
GlobeNewswire offers one of the industry's most robust photo distribution networks, including (1) the Associated Press' PhotoExpress network, which reaches directly into the newsroom of more than 1200 newspapers; (2) NewsCom, a premier photo archive service used by 10,000 registered users around the world; and (3) AP Images, a commercial photo archival service with world-wide membership exceeding 25,000.
GlobeNewswire also maintains its own photo distribution network that includes hundreds of photo editors. We can also distribute your photo, logo or other image along with your press release to Yahoo! Finance.
Multimedia Press Release Service Offerings:
- Photo Distribution - Photo distribution to AP Express, NewsCom and all other distribution channels reaching newspapers, magazines, trade publications and journalists.
- Photo Gallery - Archive of photos and images that may be organized in multiple categories, searched by key words, sorted by date and other features.
- Times Square Tower Photo - Company Logo, the headline of the release and the first paragraph of the release are displayed on Times Square Tower
- Company Logo - Company logo archived and displayed on all company press releases posted on GNW website
- File Archive - Link to a graph, a map or a graphic from your press release. The file is archived on our server and a link to the file is inserted in the press release.
- Video News Release - Distribution of Broadcast Quality Video to Registered Media Outlets and the video is embedded in the press release posted on GNW website.
- Audio News Release - Distribution of Broadcast Quality MP3 as streaming audio to Registered Media Outlets the audio is embedded in the press release posted on GNW website
- Multimedia News Release - Multimedia Press release combines your news release with different multimedia elements like video, audio, photo album, and logos
With GLOBENEWSWIRE’S DIY news preparation and distribution option, you really can “do it yourself.”
Do you have staff to review your press releases and financial disclosures? Are your releases already formatted and ready to distribute? Do you have different disclosure needs based on the subject matter of your release? If so, DIY is the solution for you.
GlobeNewswire’s DIY news and disclosure service provides you with an alternative option to traditional, editorial release preparation and distribution. With DIY, you have complete control of your press releases through a secure, client-only protected online environment. DIY streamlines the release process while reducing the costs associated with the traditional editorial release model by enabling releases to be completely created and edited independently, enhancing releases for search engine optimization, and providing options for customized distribution based on topic, focus and audience.
Increase efficiencies and maintain control
Unlike the traditional editorial model that requires you to have an editor prepare and format your releases, the DIY option allows you to streamline distribution by removing this intermediary step. Instead, quickly create and format your press releases and financial disclosures with the GlobeNewswire DIY secure online publishing tool.
Search engine optimization
Ensure your releases are being picked up by search engines to enhance the visibility of your messages. The online search engine optimization service allows you to incorporate anchor text, related links and release tags.
Website integration
Ensure all your releases are published directly on the appropriate section of your IR Website or PR Press Room hosted through our WebCenter service.
Disclosure obligations
GlobeNewswire DIY offers a single platform that supports the full range of disclosure options:
- Broad, simultaneous distribution to the media, financial analysts and individual investors
- “Notice and access” publication via your IR Website
- Fulfillment of regulatory obligations through an EDGAR filing
Improve cost effectiveness
With DIY paying per word is a thing of the past. Enjoy flat-rate pricing on the release package that best suits your needs.
Options include:
Essential Web
- Complete press release optimization with Anchor Text, Related Links and Release Tags.
- Socialize your content using blogging and bookmarking widgets.
- Distribute your news directly to major online news portals, including AOL, MSN, and Yahoo.
- Extend your reach to Google, Bing and other search engines.
- Utilize comprehensive Distribution and Access Reports.
Expanded Web
All services included in Essential Web plus:
- Online Distribution to hundreds of websites, such as ABC News, Business Week, CNN Money, MarketWatch, Morningstar and Zacks.
Media Direct
Full suite of Expanded Web services plus:
- Online Distribution to hundreds of media outlets such as Associated Press, Canadian Press and their member publications.
- Distribution to hundreds of national and regional print, radio and television outlets.
Financial Direct
Full suite of Expanded Web and Media Direct services plus:
- Inclusion in financial news outlets and analyst desktops, including Bloomberg, Dow Jones, and FactSet.
- Distributed to key news archival services, including Factiva and Lexis-Nexis.
- Featured in the many services operated by Thomson Reuters.